YouScience is a company committed to improvement and growth. That commitment is fundamental to who we are, how we act, and how we show up. That means constantly pushing to provide you with the best student success solutions and services.
In that spirit, we’re excited to announce a new YouScience logo and brand. You can see the logo and brand evolution in this email, and there’s more to come in the weeks and months ahead. We’re excited about the possibilities and hope you are too.
If you’re interested in understanding the reason for this evolution, please read on.
We have a bold and important vision for empowering intentional individual success. We want every individual to have the tools and information they need to succeed.
Two years ago, in the middle of COVID-19, we did something bold. We merged YouScience and Precision Exams into one company. This let us bring our combined best-in-class solutions to help all educational leaders help their students succeed despite strong headwinds.
Now, we’re preparing for the next big step.
The new logo helps us stand apart from others in the market and reinforces that YouScience is a leader. It also gives us the ability to expand how we serve our customers while maintaining an incredibly personal connection.
The design is very intentional. It conveys the vibrancy and energy of education:
- The turquoise signals self-awareness and initiative. It conveys hope and confidence. It evokes feelings of wisdom and self-enlightenment.
- The violet is about energy. It’s dynamic and brings vitality to our brand in new ways.
- The shape of the mark subtly conveys a Y, but most importantly it has a soft, organic feeling to it that activates the humanity of our company, our customers, and this industry we love.
The YouScience logo and brand will continue to evolve over time, but rest assured it will always be done in the spirit of helping you help your students succeed in school and life
